L’OREAL PROFESSIONNEL NOW AVAILABLE IN PARK JUN’S BEAUTY LAB

Hello guys!

We've been enjoying services that uses L'Oreal Professionnel products and I'm glad to share with you that more and more great salons are offering them. I haven't personally tried Park Jun's Beauty Lab yet but its a place I'd like to try someday. :) Read this press release and I'm sure you'll be excited like I am!

In 1907 French Chemist Eugène Schueller formulated the very first hair dye containing synthetic colorants, which he sold to hairdressers. He called it "Aureole", meaning halo or bright circle of light. Within two years, the company he founded became L'Oréal and the rest, as they say, is history. Over 100 years later, L’Oréal Professionnel is still at the forefront, with revolutionary products like INOA, and continues to lead the way through innovation, originality and market leadership. L'Oréal Professionnel combines a passion for fashion with the most innovative technology, forming strong links with top designers, photographers, and beauty and fashion magazines, to raise the profile of the hairdressing industry.

The premium generalist brand at the forefront of industry technology, L'Oréal Professionnel is the number-one choice and source of inspiration for hairdressers around the world. It combines highly effective products with exclusive services in colouring, texture, haircare and styling products.

The brand breathes innovation and utmost quality that all women can trust. Because of L’Oréal’s Advanced Research laboratories, L’Oreal Professionnel makes sure that they are always one step ahead, thanks to technological breakthroughs that lead to exclusive new services. INOA, INOA Colour Care, DIA Light and DIA Richesse comprise the roster of hair colour brands that open up infinite possibilities for the profession and its clientele.

INOA: The Hair Colour of the Future

With the constant demand for high quality hair products and services, there has been a rapid increase in hair colour brands that have hit the market. Women have become more discerning in their search for the best hair colouring brand and service. Safety and health are now main considerations alongside quality. L’Oreal Professionnel continues to be the top of mind brand when it comes to revolutionary hair products that provide not just excellent results but proper care for good-looking hair. INOA, the newest addition to the high quality colour brands highlights the following benefits:

• Reinforced coverage up to 100% white hair
• 6 weeks of intense hydration and nutrition
• No ammonia, no odor
• Optimized scalp comfort
• Supreme respect for the hair
• Infinite hair colour power, 50% more shine

PARK JUN’S BEAUTY LAB: Setting Korean Hairstyle Standards

Korean culture has definitely hit the Philippines by storm, from music and food to fashion and beauty. Now more than ever, Filipinas continue to be inspired by the hairstyles of Korean women that have an effortless yet trendy appeal, always appearing on the forefront of style.

With the whirlwind of Korean trends spreading across the Philippines, Filipinas are always on the search for beauty hair experts that could give them that whole Korean-inspired look within the comfort of the metro. Park Jun’s Beauty Lab, a one of Korea’s fastest growing salons that opened back in 2008, has been providing fine quality hair services with compromising safety and health.

Park Jun’s Beauty Lab delivers unique and innovative hair expertise crafted by its very own Korean hairstylists that has truly set the salon apart. Its hairstylists hold high standards of knowledge and skills as they all went through intensive training at the main Park Jun’s Beauty Lab in Korea. They are required to obtain a Korean National Qualification License before they can practice hairstyling in the Philippine. Furthermore, each stylist has more than 10 years of experience in the salon industry making them very sensitive with and well-informed on the ever-evolving beauty and fashion landscapes. This awareness allows the hairstylists to constantly be on top of their profession.

Korea’s Trendiest Beauty Lab Invades Alabang!

Park Jun’s Beauty Lab finally finds its way to the fashionable and stylish Alabang district! Bringing with it the home-grown expertise of Korean hairdressing, the salon aims to create more trendy and updated hairstyles and hair colour to allow every Filipino to express his or her individuality.

Today, Park Jun’s Beauty Lab Alabang Branch brings the latest trends and hairdressing techniques to the Philippines through the skills of its Creative Director Kaite Kim and Style Directors Cindy Lee and Ara Jo.

Combining L’Oreal Professionnel’s advanced hair colour technologies and Park Jun’s Beauty Lab’s Korean hair expertise, every Filipina is now more able to achieve her new Korean-inspired look by availing of the INOA hair colouring and Steampod services. These services are available in Park Jun’s Beauty Lab Salons in the following locations:

• Park Jun's Beauty Lab Alabang Branch is located at the #2224-E upper ground level, Alabang Town Center, Muntinlupa City (2^nd floor of Mark Spencer) 

·       Park Jun's Beauty Lab Makati Branch is located at the G/F Glorietta 3, Ayala Center, Makati City.

Salon contact details 

* You may contact us at 511-8148 / 5118208 mobile # 09175085080  (Alabang)

Email: pjbeautylabatc@gmail.com

Balayage Styled Blonde: Something Different from L'Oreal Professional INOA and Hairworks

Good evening ladies,

Since Dawn has colored her hair, I cannot allow myself to fall behind. So, even though I was from 24 hour duty from the hospital I opted to head straight to Hairworks Salon Makati.

photo from lifestyle.inquirer.net

Here I am, flying solo, taking the last pic of my hair bathed in the light of the sun.

It's my first time to head to Hairworks salon and I have to say, I kind of feel out of place in such a posh place.

It was the middle of the day when I came and the salon wasn't as busy, but by the time I was done there, about 6 customers had already gone. 

So here I am comfortably awaiting my turn. With my book to accompany me... nerds need beautifying too. :)

This is the first hair color that I had little choice over the actual color that goes to my hair. Borge, my stylist, simply asked me one question, "So what do would you like to do today?". To which I replied, "I want to go blonde however, I might get sanctioned at the hospital... Golden brown then?"

He then proceeded to tell me that I can go blonde without compromising myself in the hospital. He said we can do Balayage coloring on your hair. And from there... I left everything up to him.

So the whole process first involved coloring the top part of my hair blonde - shockingly yellow. SEE... at some point I felt like GD. Hehe. :)

Then recoloring it with a more natural toned blonde that would lighten my dark hair and tone down the blonde highlights on top leaving a gradient effect. They use L'Oreal INOA for the full hair coloring. Here are the hair color swatches available for L'Oreal INOA.

So a little something about INOA. Unlike conventional hair colors, INOA has no ammonia, therefore does not have that characteristic hair color odor. It's oil based and it promises optimal scalp comfort and optimal respect for the hair. It's also a little tricky applying it, the colorist said when applying the INOA, you'd need to apply a little more pressure and to massage the product well into the hair so that the hair can absorb it better. You leave it on for 35 minutes and then shampoo and rinse twice. 

However, I have to disagree a little with the optimal scalp comfort, I guess it's because my skin's a little more sensitive than most; there was still some sting felt over the scalp which did go away after the wash off. 

  

And here's the finished product. Balayage Blonde hair... the effect is somewhat a reverse hombre, gradient hair color, bright on top then a little dark on the bottom. The dark parts help contour the face making the bottom slimmer and helps emphasize the cheek bones.

  

There you go. Happy to have had my dream of going blonde happen.

Many thanks to my stylist Borge for the new hair do and to the staff of Hairworks Salon. They were very welcoming. And also MANY thanks to L'Oreal Professional and Wear Your Color Proud for the hair color.

I haven't had the chance to take a pic of my hair under the sun... that will be my to follow post.

Anyway, I hope you also like this new hairdo of mine as much as I do. And I hope you try it too and try L'Oreal Professional INOA as well.

Cheers,

LIZ